Fire TV App Development
Amazon Fire TV is one of the largest connected-TV platforms in the world, and Amazon is now moving it to a new operating system — Vega OS — alongside the existing Android-based Fire OS. A Fire TV app has to be built for the right runtime, pass Amazon Appstore certification, handle Amazon in-app purchasing, and run smoothly on low-cost Fire TV Stick hardware.
Apexnova builds native Fire TV apps for both Fire OS (Android) and the new Vega OS — with your catalog, DRM, Amazon IAP or your own billing, and Alexa and deep-link integration — as part of an OTT platform delivered production-ready in 30 days and published to the Amazon Appstore.
What a production Fire TV app actually needs
The right runtime — Fire OS and Vega OS. Fire TV is transitioning from Android-based Fire OS to Amazon's new Vega OS. We build for the correct target so your app is ready for both today's devices and the ones shipping next, without a rushed rewrite later.
Amazon Appstore certification. Fire TV apps are reviewed for performance, navigation, and billing compliance. We build to those requirements and handle submission so your app ships and stays live.
Monetization. Amazon in-app purchasing for subscriptions and transactions, or your own billing and entitlements — SVOD, AVOD, TVOD, and FAST all supported.
DRM, Alexa, and deep linking. Widevine/PlayReady playback, Alexa voice integration, and content deep-linking so titles surface across the Fire TV home experience — all tuned for low-power Fire TV Stick hardware.
One platform, every screen
Fire TV is one screen in a platform that spans web, mobile, and every connected TV. We build the shared backend, catalog, and entitlements once, then ship native apps per device.
| Platform | Built natively | Shared backend |
|---|---|---|
| Fire TV | Fire OS (Android) / Vega OS | Yes |
| Roku | BrightScript / SceneGraph | Yes |
| Apple TV | Swift / tvOS | Yes |
| Android TV | Android / Kotlin | Yes |
| Samsung / LG | Tizen / webOS | Yes |
What you get
A native, Appstore-ready Fire TV app for the correct runtime — DRM playback, Amazon IAP or custom billing, Alexa and deep-link integration, and shared backend and analytics with the rest of your platform. Delivered in 30 days as part of your OTT build.
Frequently asked questions
How are Fire TV apps built?
Fire TV apps are built natively for Amazon's runtime — historically Android-based Fire OS, and now the new Vega OS that Amazon is rolling out. They must pass Amazon Appstore certification for performance and billing. Apexnova builds native Fire TV apps for the correct runtime as part of an OTT platform delivered in 30 days.
What is Vega OS and does it affect my Fire TV app?
Vega OS is Amazon's new operating system for Fire TV, replacing the Android-based Fire OS over time. Apps must target the right runtime, so we build for the correct platform to keep your app compatible with both current and upcoming Fire TV devices without a disruptive rewrite.
How do I monetize a Fire TV app?
You can use Amazon in-app purchasing for subscriptions and transactions, or your own billing and entitlements. We support SVOD, AVOD, TVOD, and FAST on Fire TV, wired to the same backend as your other apps.
Can you publish my app to the Amazon Appstore?
Yes. We build to Amazon's certification requirements and handle submission and publishing, so your Fire TV app goes live on the Amazon Appstore and passes review.
Ship your Fire TV app
Tell us your catalog, monetization model, and which other devices you need, and we'll return a fixed-scope quote with a 30-day plan — a native Fire TV app on the right runtime plus the platform behind it.