Apexnova
01
Android Apps
Native Kotlin apps for phones, tablets, and Android TV — ExoPlayer-tuned with Widevine DRM, downloads, and Cast.
- Kotlin · Jetpack Compose
- ExoPlayer + Widevine
- Android TV / Fire TV
On airOTT platform engineering
Streaming platforms, engineered to reach millions.
We design, build and scale OTT products end-to-end — from player engineering, DRM and live infrastructure to recommendations, monetisation and analytics. Across web, mobile and every connected TV.
Shipping on
- Android
- iOS
- Web
- Smart TV
By the numbersInfrastructure and tools that move the metrics that matter.
- Lower streaming costs
- 0%
- Lower CAC
- 0%
- Uptime
- 0.00%
- Lower cloud costs
- 0%
Full-stack engineering for streaming at scale.
From the device in your viewer's hand to the edge serving every byte — we ship the whole stack, end to end.
02
iOS Apps
Swift apps for iPhone, iPad, Apple TV, and Vision Pro — AVPlayer-tuned with FairPlay, AirPlay, and silky scrubbing.
- Swift · SwiftUI
- AVPlayer + FairPlay
- tvOS / visionOS
03
Cloud Infrastructure
Multi-region, multi-cloud architectures — autoscaling encoders and 99.99% control planes that survive prime-time spikes.
- Kubernetes · Terraform
- AWS · GCP · Azure
- Live + VOD pipelines
04
CDN & Video Intelligence
Multi-CDN orchestration, per-title encoding, and ABR tuned to deliver the highest visual quality at the lowest bitrate.
- Multi-CDN switching
- Per-title encoding
- ABR + QoE telemetry
05
AI Analytics
Recommendation engines, churn models, and content-intelligence pipelines that turn playback signals into revenue and retention.
- Recommendations & search
- Churn & LTV models
- Content tagging at scale
Why own it
Renting gets you live. Owning lets you grow.
Hosted and licensed platforms are cheap on day one and expensive at a million subscribers. An Apexnova build costs the same whether you have ten viewers or ten million.
Hosted SaaS
Rent a templated streaming app.
- Ownership
- Vendor controls the code and data
- Cost at scale
- Per-subscriber fees grow with you
- Customisation
- Bounded by the template
- Lock-in
- Leaving means a rebuild
- Time to launch
- Days
Off-the-shelf platform
License someone else's product.
- Ownership
- Licensed, never owned
- Cost at scale
- Recurring licence, often per user
- Customisation
- Theme-level changes
- Lock-in
- Tied to the vendor roadmap
- Time to launch
- Weeks
Apexnova build
A platform engineered for you — and yours to keep.
- Ownership
- Your code, data, cloud and store accounts
- Cost at scale
- One-time fee. No per-subscriber cut
- Customisation
- Unlimited — it's your product
- Lock-in
- None. Take it in-house any time
- Time to launch
- ~30 days
Latest thinking
View all articles Field notes for teams building streaming products.
01Connected TV
Amazon Fire TV Vega OS Transition: Device Compatibility Matrix, Developer Tooling, and Migration Roadmap
Vega OS does not eliminate developer sideloading, and the Cloud App Program is not a nine-month deadline. A device compatibility matrix, the real Vega developer tooling story, and a migration plan built on Amazon's own documentation.
02OTT Strategy
OTT Platform Development Services: A CTO's Cost, Architecture, and Procurement Guide
Infrastructure cost derived from a declared workload against AWS and Mux published pricing, the architecture decisions that actually move the bill, and a procurement checklist for evaluating vendors — including us.
03CDN & Infrastructure
How to Reduce Streaming CDN Costs: A Pricing Guide
Compare current video CDN pricing with declared assumptions, exact 500 TB calculations, architecture cost levers, and a vendor-neutral pilot plan.
04Connected TV
Build Custom Roku Channels for Your Streaming Service
A practical guide for OTT teams evaluating custom Roku channel development, including Roku's current app model, architecture decisions, monetization requirements, and common launch mistakes.
What's inside
Everything an OTT needs — already built.
86 features across 9 categories, shipping in every Apexnova platform.
Every monetisation mode shipping in OTT today — ready out of the box.
- SVODRecurring subscriptions with monthly, annual and family tiers.
- AVODServer-side ad insertion, frequency capping, and IAB-compliant inventory.
- TVOD & ESTPer-title rentals and digital purchases with regional pricing.
- FASTFree ad-supported linear channels with EPG and dynamic scheduling.
- HybridMix subs, ads and pay-per-title — switch users between models seamlessly.
- Live PPVPay-per-view ticketing for live events with geo-fencing and access windows.
- Coins & pay-per-episodeCoin wallets and packs to unlock episodes — free first episodes, paid after. Built for microdramas.
- Free trials & auto-renewTrials that convert to paid, with UPI AutoPay and card mandates for renewals.
Every audience watches differently. We build for yours.
Sports fans expect sub-second live. Worshippers tune in daily. Students need downloads that work offline. We tune every platform to how its audience watches, pays and comes back.
Sports & Live Events
Sub-2-second live streaming for leagues, federations and live PPV events — with stats overlays, multi-cam, and geo-fenced ticketing.
- Low-latency LL-HLS / LL-DASH
- Live PPV & geo-blocking
- Multi-cam & data overlays
Movies & Entertainment
Premium VOD streaming platforms for studios, broadcasters and indie networks — with cinematic players, dubs, and offline downloads.
- 4K HDR + Dolby Atmos
- Multi-language audio & subs
- Offline DRM downloads
Religious & Devotional
Devotional and faith-based OTT apps with daily live darshans, sermons, donations and a respectful, distraction-free viewing experience.
- 24/7 live darshan & sermons
- Donations & seva integrations
- Multi-language captioning
Education & EdTech
Streaming platforms for academies, coaching institutes and creators — with cohort drips, quizzes, certificates and DRM-protected downloads.
- Cohort & drip scheduling
- Quizzes & certificates
- Watermarked DRM downloads
Kids & Family
Safe, age-rated kids OTT apps with PIN-locked profiles, time limits and curated content rails parents trust.
- Age-gated kids mode
- Time & screen limits
- COPPA-aware data handling
Health & Fitness
Fitness, yoga and wellness streaming apps with classes, programs, live group sessions and progress tracking on every device.
- Classes, programs & live
- Progress tracking & streaks
- Cast to TV from phone
News & Media
24/7 news streaming with breaking-news push, FAST channels, podcasts and short-form vertical reels — engineered for scale.
- FAST + 24/7 live channels
- Vertical reels & podcasts
- Breaking-news push
Regional & Multi-language
Streaming platforms for audiences in their own language — from Spanish, Arabic and Japanese to Hindi and Tamil — with local payments and multi-currency billing.
- Native-language search & UI
- Local payment methods
- Multi-currency & local tax
B2B & Enterprise Video
Internal video portals, training networks and corporate streaming — with SSO, granular access and HRIS integrations.
- SAML / OIDC SSO
- Granular RBAC by team
- Audit logs & analytics
How we work
Six steps, and you can see all of them. Live in four weeks.
A fixed ship date, weekly milestones and builds in your hand before launch week.
- 01Week 1
Discover
Your audience, monetisation model, content library and growth plan — distilled into a launch spec your engineering, content and growth teams can run on.
- 02Week 1
Architect
Multi-region cloud topology, DRM strategy, CDN plan, encoding ladder and a per-screen UX system — costed and benchmarked before a single line of product code.
- 03Week 2–3
Build
iOS & Android ready by Week 3iOS, Android and Web built on our production-ready core — playable, store-ready builds in your hand by Week 3, against a shared design system, unified API and tested player.
- 04Week 2–3
Integrate
Payments, ads, analytics, push, recommendations and your CMS — all wired to the platform with end-to-end test coverage and live QoE telemetry.
- 05Week 4
Launch
App Store, Play Store and Web — submission, review and a coordinated launch on load-tested infrastructure that will not blink. Smart TV and streaming-stick apps follow on the Scale plan.
- 06Ongoing
Scale
Per-title encoding tuning, multi-CDN steering, recommendation iteration and a roadmap that compounds — the work that turns a launch into a category leader.
Week 1 starts with a 30-minute call. Bring your idea — leave with a scoped plan.
Everything OTT founders ask before they pick an agency.
Pricing, timelines, ownership, DRM, monetisation, store submissions — the long answers, on the record.
Still have a question?
How much does it cost to build an OTT platform?
A production-grade OTT platform with iOS, Android and Web typically starts at ₹4,50,000 (≈ $4,999). The full-stack Scale tier — Smart TV apps, live streaming, AI recommendations, FAST channels and an analytics suite — goes up to ₹10,00,000 (≈ $10,499). Both are one-time project fees. You own the platform forever, with no per-viewer cuts or recurring license fees.
How long does it take to build a custom OTT app?
We ship production-ready OTT apps in 30 days for the Launch tier (mobile + web). The full Scale stack — including Smart TV, Apple TV, Roku, live streaming and AI personalisation — typically takes 8 to 12 weeks. Every engagement runs against a fixed ship date with weekly milestones.
Which platforms and devices do you support?
iOS (iPhone, iPad, Vision Pro), Android (phones, tablets), Web, Samsung Tizen, LG webOS, Vizio, Hisense Vidaa, Apple TV (tvOS), Android TV, Fire TV and Roku — plus Chromecast and AirPlay handoff on every supported screen.
Do you support DRM and content protection?
Yes. Widevine L1/L3, Apple FairPlay and Microsoft PlayReady are built into the player core. We also ship optional forensic watermarking, geo-blocking, concurrent stream limits, device binding and offline-download expiry for studio-grade content security.
What monetisation models do you support?
All of them: SVOD subscriptions, AVOD with server-side ad insertion (SSAI), TVOD/EST rentals and purchases, FAST free linear channels with EPG, live PPV ticketing, and hybrid models that mix subs, ads and pay-per-title — switchable per region or per title.
Do I own the source code and the platform?
Yes. You own the source code, the brand, the data and the infrastructure outright. There are no recurring license fees, no per-viewer revenue share, and no vendor lock-in.
Can you migrate us from Vimeo OTT, Uscreen, JW Player or Brightcove?
Yes. We routinely migrate catalogues, subscribers, billing history and watch progress from templated SaaS streamers like Vimeo OTT, Uscreen, JW Player, Brightcove and Kaltura onto an OTT stack you fully own — usually with zero subscriber churn during the cutover.
Do you handle Apple TV, Roku and Smart TV store submissions?
Yes — App Store, Play Store, Roku Channel Store, Amazon Fire TV, Samsung Tizen, LG Content Store, Vizio SmartCast and Apple TV App Store certifications and submissions are part of every Scale engagement. We hand you a passing certification, not just a build.
Can you build a regional or multi-language OTT platform?
Yes. We build OTT platforms for audiences in any language — Spanish, Portuguese, French, German, Arabic, Japanese, Korean and Indonesian, as well as Hindi, Tamil, Telugu, Bengali and Marathi. That includes native-language search and UI, multi-audio and multi-subtitle tracks, local payment methods (from UPI and wallets to international cards), and multi-currency, tax-aware billing.
Do you support live streaming and FAST channels?
Yes. Sub-2-second latency live streaming, 24/7 FAST channels with EPG and dynamic ad insertion, live-to-VOD recording, geo-fenced PPV events, and adaptive bitrate streaming on every screen — including TVs running on flaky home Wi-Fi.